I thought it was gonna be yet another Silicon Valley memoir with mostly generic advice on building startups. But it wasn't. Build has unfiltered insights from someone who actually shipped legit real products. My notes in the bigger reflection (click the title.)
My Notes
The book doesn't romanticize startup culture. Fadell admits the iPod team was dysfunctional at first. The Nest acquisition by Google? A cautionary tale about corporate antibodies rejecting innovation. But I believe it was exactly why the book stood out.
Tony offers a simple framework: opinion → prototype → product → business. He was not a fan of committees and endless debates that really don't do anything.
Learning Python and reading Build overlapped, and they accelerated my decision to leave politics. Fadell says one shouldn't manage problems—they should solve them. He says the feedback should be binary: either the product works or it doesn't. No bureaucratic padding. No performative controversies.
Sometimes building means destroying what came before. Fadell knew this. Now I do too. Recommended to anyone who is entering the startup world.